Soniqs unveils partnership with PIVOT Agency

Movies/TV

North American esports organisation Soniqs has announced a partnership with sports marketing firm PIVOT Agency.

As a result of the deal, the agency will act as a mediator between the organisation and all its future sponsors. Moreover, both entities will collaborate on aligning partner goals with Soniqs’s brand. 

Credit: Soniqs

RELATED: DarkZero Esports and Aim Lab create Rainbow Six Siege training program

PIVOT’s esports and gaming team will also provide the organisation with guidance regarding brand strategy, messaging, and expansion of the organisation.

Darren Moore, General Manager at Soniqs, spoke on the partnership in a release: “Working with PIVOT will allow us to reach new growth with the Soniqs. I’m excited to work closely with PIVOT’s esports and gaming team to bring successful partnerships to our organisation and achieve our vision within the esports space.”

Founded in 2013, PIVOT Agency is a full-service sports marketing agency, which focuses on forming alliances between consumer brands and sports athletes, as well as artists, business, and media. 

The company previously worked with the likes of NRG, Chicago Huntsmen, SoaR Gaming, FACEIT, and San Francisco Shock. 

RELATED: FACEIT brews partnership with Death Wish Coffee

John Younger, Vice President, Esports & Gaming at PIVOT, added: “We are very excited to have the opportunity to work with the Soniqs. From my experience working with some of the world’s largest esports organisations, the Soniqs have the vision and leadership to become one of the most respected names in the industry. We are honoured to play a small role in bringing their vision to market.”

Esports Insider says: PIVOT Agency seems to have an abundance of experiences working with esports brands, which will be surely useful for Soniq’s growth and future expansion. If the goal of this agreement is fulfilled, more partnerships with Soniqs will emerge in the future. 

Follow ESI on Instagram

Products You May Like

Articles You May Like

Envy Gaming teams up with ProFlowers and USAA
New Back 4 Blood Trailer Teases New Boss And Open Beta News
Peepaw’s Farm brings bite-sized farming and super quick Gamerscore grabbing to Xbox and Win10
Biomutant’s Console Patch Has Arrived, Fixes a Number of Issues Including Dialogue and Difficulty
Out and About: More Adventures Featuring the Stars of DC Pride

Leave a Reply

Your email address will not be published. Required fields are marked *